Alyssa Morrison

DELLA PACE

Della Pace, Of Peace

This modern, Italian-inspired typeface with a classic Roman flair was commissioned from a custom logotype project for a small, women-owned olive oil company. Della Pace (day-lah pah-chay, ‘of peace’ in Italian) takes its cues from the centuries of posters and signs seen across Italy. The letterforms were inspired by the restaurant, shop, hotel, street and advertising signs of Italy.

Art Direction

Brand Development

Creative Development

Print & Packaging

Visual Identity

DELLA PACE

Della Pace, Of Peace

This modern, Italian-inspired typeface with a classic Roman flair was commissioned from a custom logotype project for a small, women-owned olive oil company. Della Pace (day-lah pah-chay, ‘of peace’ in Italian) takes its cues from the centuries of posters and signs seen across Italy. The letterforms were inspired by the restaurant, shop, hotel, street and advertising signs of Italy.

Art Direction

Brand Development

Creative Development

Print & Packaging

Visual Identity

DELLA PACE

Della Pace, Of Peace

This modern, Italian-inspired typeface with a classic Roman flair was commissioned from a custom logotype project for a small, women-owned olive oil company. Della Pace (day-lah pah-chay, ‘of peace’ in Italian) takes its cues from the centuries of posters and signs seen across Italy. The letterforms were inspired by the restaurant, shop, hotel, street and advertising signs of Italy.

Art Direction

Brand Development

Creative Development

Print & Packaging

Visual Identity

The minimalist logotype and label allow for photogenic, shareable content that balances with the landscape of the Italian countryside where the olive oil is made.