Denim Full Circle
In the loop, out of the landfill
When you recycle denim made from cotton, its life becomes circular, going from cotton seed to beloved fashion to something new. Sustainable? Oh yes.
When clothes are designed, sourced, and produced with natural materials, worn for as long as possible, and then eventually repurposed or recycled, their life is circular. They do good for the earth by avoiding the landfill, and they create possibilities for communities through their new purpose.
That's where the Blue Jeans Go Green™ program comes in. Thanks to the renewable quality of denim made from cotton, it's easy to recycle your old jeans, jackets, and more, and give them new life through the program. From housing insulation to pet beds and beyond, we're proud to keep denim in the loop.